Proximity Marketing Beacons: Things You Must Know About

Posted by Arnold Vargas on September 14, 2017 in Business |

Technologies are surprising the world every day. Although they are human’s inventions still the inventions surprise other peoples. proximity marketing beacons are also one of the new technologies, which are taking the world into its grip. As the name suggests this device is specially used for marketing purpose. There are already many business companies who are using this and getting its benefits. Here are some valuable points, which will help you to understand everything about marketing beacon devices.

How Proximity marketing beacons work:
Proximity marketing beacon is actually a device runs by the battery. It uses Bluetooth low energy wireless technology to show a notification to the nearby portable devices such as mobile or tabs. It’s a small device that needs to be switched or clicked to show a notification to the devices. It can connect and send signals to a certain distance. There are different companies, which produce this device, and the signal capacity depends on the manufacturer.
Types of beacon medium:
Unlike other apps,proximity marketing beacons don’t need any app to use. Today’s smart phone’s sensors can easily sense the signal provided by the device. In the androiddevice, it uses any Google app to connect. And on iphones, it uses apple app to connect. This sensor does not need any Internet connection but it can work via Bluetooth, which is very convincing for every phone user.

Tips to use it:
Once you have bought the device you can use it as you want. They are not costly to use. But you need to maintain some simple tricks such as what to notify. You must use valuable points about your product, which you want to sell. This is to remember that proximity marketing beacons are for attracting consumers by showing them value added buying and to advertise the product. If you use this device carefully it will show you valuable customer details also.

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